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Blog YeezyPay Company
April 17
Predictive Analytics: How Analyzing Trend Predictions Can Help Increase The Profits of Your Google Ads Campaigns
Digital marketing is getting more and more competitive these days. If you want your ad campaigns to succeed, whether they're for whitehat or grayhat verticals, you need to do more than just manage your campaigns well. You also need to be able to predict future trends. That's where predictive analytics comes in handy. It's a powerful to...
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Blog YeezyPay Company
April 11
Why Does Google Often Reject Even Whitehat Ads? And What Can Be Done in Such Cases?
When you're using Google Ads or other popular advertising platforms, it's not uncommon for your ads promoting whitehat products and services to get rejected. The thing is, most of the time these rejections are not done by real human moderators, but by automated bots that check the ads. And sometimes these bots make mistakes and falsely rej...
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Blog YeezyPay Company
March 19
How A/B Testing Works in Google Ads and How It Helps Reduce the Risk of Making Losses
In digital marketing, competition keeps getting tougher each year and media buyers are constantly looking for ways to make their advertising campaigns on Google Ads as efficient as possible while minimizing risks and costs. One important strategy they use to achieve this is split testing, also known as A/B testing. In this article, the team at Yeez...
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Blog YeezyPay Company
March 06
Stay Ahead of the Competition: How to Find High Converting Keywords for Google Ads Campaigns
When you're working with advertising on Google Ads, it's important to choose the right keywords. Why? Well, when you select the right keywords, you'll attract an audience that is actually interested in what you're offering. This means that they're more likely to take the action you want them to take, like clicking on your ad or ...
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